24.9% of net revenue
Available to cover fixed costs
Calculation basis
Net revenue 3.60M − product costs 1.95M − variable order costs 250K − marketing 504K DKK (420K advertising + 84K agency and creative). Before salaries, rent and other fixed costs.
All your ecommerce operations. One place.
bmanager.io connects your store, suppliers, logistics and marketing — so you can focus on what’s next.
Good morning, Alex.
Net revenue
384,250 DKK↗ 18.6%Orders
186 ↗ 12.4%Average order
2,066 DKK↗ 5.5%New customers
350 ↗ 28.1%New order received
#BM-2048 · 2 items · 1,190 DKK
Create purchase order
Oak dining table · Supplier: Nordic Studio
Order ready to ship
Tracking: 1Z932…4021
Handle returns
Request #R-3392 · 1 item · 499 DKK
Ad spend connected
Google Ads · Meta · 210 DKK
Illustrative product preview · Sample data
Your connected ecosystem
The connected workspace
Every number has a story.
Follow it all the way to the order.
WORKSPACE / OVERVIEW
186 active orders
Awaiting review
Awaiting a response
Stock checked
Goods receipt area
5,240 units · 864 SKUs
Attribution context · Example distribution
24.9% of net revenue
Available to cover fixed costs
Net revenue 3.60M − product costs 1.95M − variable order costs 250K − marketing 504K DKK (420K advertising + 84K agency and creative). Before salaries, rent and other fixed costs.
+18.0% year on year
+4.2% against budget
Revenue excluding VAT, after discounts and returns. Same-period prior year: 3,050,847 DKK. Budget: 3,455,000 DKK.
Advertising CAC · 1,200 new customers
Fully loaded CAC: 420 DKK
420K DKK acquisition ad spend / 1,200 first-time customers. Fully loaded CAC also includes 84K DKK agency and creative costs.
Contribution per advertising krone
Before advertising costs
Ad-attributed contribution before advertising: 950K DKK (net revenue minus product and variable order costs), divided by 420K DKK ad spend. Attribution uses one deduplicated model. Fixed costs excluded.
Net revenue / total ad spend
Across all channels
3.60M DKK total net revenue / 420K DKK total ad spend. Platform-attributed revenue is not added together.
12-month contribution LTV: 1,050 DKK
6-month contribution LTV: 720 DKK
Actual customer cohorts: net revenue less product and variable order costs, before acquisition costs. 12-month LTV 1,050 / advertising CAC 350 DKK; fully loaded ratio: 2.50×.
Advertising CAC recovered
Fully loaded payback: 112 days
Days until cumulative contribution before acquisition costs covers CAC. Based on observed cohorts, not a lifetime projection.
Within 180 days of first purchase
90 days: 16% · 365 days: 32%
Percentage of first-time customers with a second completed purchase within the window. Only cohorts with a complete observation window are included.
1,800 orders / 64,286 sessions
Mobile: 2.4% · Desktop: 3.6%
Completed orders / eligible sessions. Review by device, channel, and new versus returning visitors.
Contribution per order: 498 DKK
1,800 completed orders
Net revenue 3.60M / 1,800 orders. Contribution after marketing per order: 896K / 1,800. Both exclude VAT.
Returned orders · Q3 order cohort
Cancellations: 1.2% · Cost: 48K DKK
Separate order-based rates: returned / shipped orders and cancelled / placed orders. Return handling costs are included in variable order costs; refunds are deducted from net revenue.
Stock coverage: 57 days
3 bestsellers out of stock · Aged stock: 8%
Trailing 12-month product costs / average inventory at cost. Coverage uses current stock / daily forecast demand; aged stock is older than 180 days.
Q3 operating cash flow
8-week forecast cash: 620K DKK
Operating cash receipts less operating cash payments. Forecast closing cash includes expected supplier payments, advertising, payroll and tax. Minimum forecast balance: 410K DKK.
Delivered by the promised date
Order error rate: 0.8%
On-time delivered orders / delivered orders. Error rate: orders with confirmed picking, packing or shipping errors / shipped orders.
Illustrative data. Contribution after marketing is before fixed costs and is not net profit. Expand Calculation basis for each metric. Cohort windows and forecast periods are stated separately.
ANALYTICS / PERFORMANCE
| Month | Net revenue · 2026 | Orders | Net revenue · 2025 | Year-on-year |
|---|---|---|---|---|
| July | 1,120,000 | 560 | 950,000 | +17.9% |
| August | 1,180,000 | 590 | 1,000,000 | +18.0% |
| September | 1,300,000 | 650 | 1,100,847 | +18.1% |
| Q3 total | 3,600,000 DKK | 1,800 | 3,050,847 DKK | +18.0% |
Illustrative calendar-period net revenue · Excluding VAT, after discounts and returns · All amounts in DKK.
MARKETING / SERVER-SIDE
Captured events
Captured events
Captured events
Verified purchases
| Order / event | Google Ads | Meta CAPI | GA4 | Revenue |
|---|---|---|---|---|
| #NS-2048 · Purchase | Processing | Received | Received | 2,450 DKK |
| #NS-2047 · Purchase | Processed | Received | Skipped | 1,890 DKK |
| #NS-2046 · Profit | Blocked | Pending | — | Separate signal |
Illustrative delivery states. Received is not processed or attributed. Profit events describe the same sale and never add to revenue.
Products, orders and growth.
A shared view of your business.
From the first product record
to the last mile of delivery.
Different roles. Shared context.
Keep everyone moving together.
Your perspective. Connected.
Start with the decisions on your desk. Connect the numbers, the products and the people behind them.
Performance / stock exposure / cost context
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Availability / receiving / dispatch
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Channels / assortment / customers
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Acquisition / measurement / retention
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Customers / returns / communication
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Suppliers / replenishment / receipts
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Payments / contribution / reconciliation
Example data · October 2026. Financial figures have separate cost bases and are not a net-profit calculation.
Products, purchases, stock and service belong in the same conversation.
Explore the journeyStart with a complete product record. Images, categories, supplier products and commercial content connect to the same catalogue.
ExploreTurn stock needs into incoming goods. Review minimum-stock suggestions, purchase lines and supplier status before recording receipts.
ExploreKnow what is available and where. Connect storage locations, movement history and count differences to the products you sell.
ExploreGive every order its context. Keep order lines, payments and financial calculation records together.
ExploreWork the stock-aware packing queue. Check due dates, available items and earlier-order reservations before packing.
ExploreConnect preparation with delivery. Prepare parcels and pallets, compare eligible services and follow bookings and tracking.
ExploreKeep the conversation connected. Bring returns, complaints, refund records and customer communication back to the order.
ExploreServer-side tracking connects the whole order journey in bmanager.io — from the order and its costs to payments, fulfilment and marketing. See what happened, what it cost and what stays.
Explore business performance →Order events are recorded server-side in bmanager.io, with eligible signals sent to Google Ads and Meta.
Your storefronts
Eligible marketing signals
Revenue excluding VAT, after discounts.
Illustrative calculation · Contribution is before fixed costs, not net profit. Marketing spend is allocated in this example; delivered signals do not prove attribution. Revenue and profit remain separate signals.
Server-side tracking
Connect eligible, server-confirmed purchases to Google Ads, Meta and GA4. Follow each destination from capture to its reported delivery state.
Explore the tracking workspace →Analytics and marketing
checked separately.
Order economy snapshot.
Revenue and profit are never added together.
Illustrative states · receipt is not attribution.
Consent is checked again at delivery. Withdrawal can skip pending deliveries.
Use separate targets where configured. The snapshot excludes advertising costs and later refunds.
Inspect destination states, retry timing and blocked configuration. Validation does not record a conversion.
Verified purchase generation currently applies to eligible Likehome storefront orders. Destination credentials, consent and supported context are required.
18 connected modules, from the first product record to the last customer conversation.
Browse all 123 capabilities →Prioritize decisions with sales, customer, inventory and financial context.
6 features Explore module →Make stock, locations and tied-up inventory easier to understand.
7 features Explore module →Keep order information, payments and fulfillment context together.
7 features Explore module →Show the warehouse which orders can move forward.
5 features Explore module →Compare shipping options and connect booking, tracking and cost evidence.
8 features Explore module →Bring marketing activity closer to product, customer and sales information.
11 features Explore module →Understand customers and connect service work with sales context.
6 features Explore module →Feature configuration and availability depend on your organization and connected systems.
Your ecosystem
Bring your commerce, marketing, payments and shipping tools into one connected workspace.
Available connections depend on your setup. Let’s find the right fit for your business.
Start with your business
Explore the workflows that matter to your team, then take the next step.
Build your demo agenda Browse all features →